It’s so realistic that you really can’t believe you aren’t clicking on something. This is enabled by Apple’s Taptic Engine. Apple removed the hinge, widened the trackpad to where it’s absolutely gigantic now, and added the sensation that you are actually clicking on something. New keyboard, Touchpad and Touch Bar on the 15" MacBook Pro (Image: Apple)Īpple also pulled over the Force Touch trackpad from the 12” MacBook I wrote about here. I absolutely love the zero light leakage illuminated keys and wished everyone did this. Some have said the keys don’t go down far enough but I disagree and I feel a sense of improved accuracy with this keyboard. They updated the same keyboard technology Apple pioneered with the 12” MacBook and I like it a lot. I believe the rationale is that if they are photo professionals, they will have an external, 4K or 5K display, such as those from LG which Apple does sell.Īpple dramatically changed the physical user interface. Having a 4K, 3,840 x 2,160, 8M pixel display seems like something professionals would want, but it does drain a lot of battery. The Retina Display displays content at 2,880 x 1,800 for 5M pixels at 220 PPI. I don’t have the equipment to test all these, but I can attest that photos look absolutely amazing. Well, the display is really bright, 500 nits bright, increased contrast 67% and now supports a new P3 color space, which the company says offers a 25% wider color gamut. After having used the new MacBook Pro for a few days I believe Apple moved the industry forward on design center but didn’t shut the door on the competition like they did with the first MacBook Air. Before launch, as I was formulating what Apple would do with the new MacBook Pro 15”, I had figured they would reset the industry once again by being super-aggressive and taking a bunch of risks. Ironically, this sounds exactly like what they do with an iPhone refresh.
With the new MacBook Pro 15”, Apple did exactly what you may expect from them- they went thinner, lighter, more powerful, more secure, and added additional physical UI features. With that said, I had the chance to spend a few days with the new and very premium 15” MacBook Pro and I wanted to tell you a bit about it. I personally use multiple premium products from all the important tech ecosystems as I believe it is an important analysis vector, particularly given my product background. I have always said, you have to have a “best” to support a “good”, “better”, “best”, one of the keys to a healthy product stack. I’ve been closely researching the premium computing device space the past five years as it is just so important to the overall positioning of the larger category.
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